Live now
See who's on air right now and how crowded each lane is. Decide where to point your next show before you start it, not after.
Plan my next show PRO
pick a category, get your window, the lane, and who to beatWhat's hot right now PRO
biggest live audiences · where to point your next showCategory heat
live viewersCatching fire PRO
climbing fastestToday's movers & shakers
the story so farWhat's selling, by name
named in show titles this week · counted from the rooms we trackMy Shows
Add your @handle and this view becomes about your shows. Reach, best windows, closest rivals, all of it measured from what we've actually swept of you.
Browse categories
The whole Whatnot category tree. Search it, open any branch, and we'll pull live audience for a node on demand.
Category browser
search · expand · open any node for live dataCompare categories
Up to four categories side by side. Live audience and who's winning each room, as of this sweep.
Your compare set PRO
add up to 4 categoriesCompetitors
Look up any seller. Who's pulling the most eyes right now, and who's actually moving product, which are not always the same people.
Seller search PRO
look up any seller's reach & historyYour competition PRO
who's pulling eyes in your categorySales velocity PRO
items sold/day · who's moving productTiming
When the crowds show up, and where the lanes are open. Pick your slot before you go live.
When to go live PRO
avg live audience by hour · your local timeBest slots & least competition PRO
audience per show, competition-adjusted · your local timeOpportunities
The audience you can actually win, not the headline viewer count. Ranked by the loose viewers each competing show could pull.
Attackable audience right now
big viewer counts lie when 3 mega-rooms hold the crowd · this is the audience you can actually pullWhat's actually selling
items/day observed across each lane's tracked top sellers · viewers aren't sales; this is salesAudience arriving soon PRO
watch-listed upcoming shows about to pull a crowd into the lane · time yours to ride itWinning formats PRO
which show format pulls the biggest room · pick your categoryTrends
What's accelerating before it peaks, and who the algorithm is quietly pushing.
About to blow up PRO
live shows accelerating fastest, catch them before they peakCategory trends PRO
day-over-day & week-over-week movement · accelerating now flaggedBoosted by Whatnot PRO
high feed placement, low audience · who the algorithm is pushingMy PULSE
The categories and sellers you follow, plus what's going live next.
Who you follow, live now
followed sellers on air + your categories right nowMy picks
Going live next 24h PRO
scheduled shows · your local timeSystem
Operator view. Storage, retention and collection health. Reach it at #ops.